Urca

Veja Urca is a stylish and sustainable sneaker designed for both casual wear and light athletic activities. Here are the full details of the Veja Urca:

Inspiration and History:

The Veja Urca takes its inspiration from the classic canvas tennis shoes of the 1970s. However, the design has been updated with modern materials and sustainable manufacturing practices. The shoe is named after the historic Urca neighborhood in Rio de Janeiro, Brazil, which is known for its iconic beach and colorful architecture. Veja is a French brand that is committed to creating sustainable and eco-friendly products, and the Urca is no exception.

Unique Selling Points: 

The Veja Urca stands out for its sustainable materials and manufacturing practices. 

The shoe features an organic cotton canvas upper, which is both durable and breathable. The insole is made of natural rubber, which provides cushioning and support while also being eco-friendly. 

The outsole is made of wild rubber from the Amazon rainforest, which is sourced sustainably and helps to support local communities. 

The shoe is also vegan, as it contains no animal products or by-products. Additionally, the Veja Urca has a simple and classic design that makes it versatile and suitable for a variety of outfits and occasions.

Materials and Technology:

The Veja Urca features an organic cotton canvas upper, which is durable and breathable. The insole is made of natural rubber, which provides cushioning and support. 

The outsole is made of wild rubber from the Amazon rainforest, which is sourced sustainably and helps to support local communities. The shoe also features a recycled polyester lining, which is soft and comfortable. 

The lace-up closure allows for a customized fit, and the logo patch on the side of the shoe is made of vegan leather. The Veja Urca does not use any synthetic materials or chemicals in its production process, making it an eco-friendly and sustainable option.

Overall, 

the Veja Urca is a stylish and sustainable sneaker that is perfect for those who want a casual shoe that is both comfortable and eco-friendly. Its use of organic cotton canvas, natural rubber, and wild rubber from the Amazon rainforest make it a unique and environmentally conscious choice. Additionally, the Urca's classic design and vegan construction make it versatile and suitable for a variety of outfits and occasions.